MarketingCal

Frequently asked questions

How do conferences get listed?

Most listings come from the editor's own research, conference by conference. Submissions through the add form are open to anyone and add to the rest. Every listing, found or submitted, is read against the organiser's own website before it appears.

Does listing a conference cost anything?

No. Listing is free and always has been, for every conference on the calendar.

Can I advertise on this calendar?

Yes. Advertising is separate from listing and labelled Featured. The advertising page covers both placements and the rates.

Are online conferences listed?

The calendar covers in-person and hybrid conferences. A conference brings people together in one place, and an online-only programme is a webinar, a different format with an audience and a calendar of its own. Every listing here has a venue and a city, which is what a reader needs in order to decide whether to go.

What does the Recommended label mean?

A conference carrying Recommended reflects direct experience of the event or the people running the event. The label is editorial and never sold, and the editor page explains how a conference earns one.

Are tracking parameters allowed on a listing URL?

Tracking parameters stay off a free listing. Campaign parameters are removed on submission, and every outbound click already carries utm_source=marketingcal.com so organisers see the traffic in their own analytics. Tracking parameters come with a paid placement, and the advertising page covers the options.

What does the Featured label mean?

Featured marks a paid placement. A featured listing carries the label wherever the listing appears, and the link is marked as sponsored.

What does the Paid speaking label mean?

The conference asks speakers to pay for a slot on the programme. Paid speaking states the business model, so a speaker knows before applying and an attendee knows before paying for a ticket. The label passes no judgement on the quality of the event.

What are the discount codes?

Some organisers offer readers a code for a reduced ticket. The code sits under the listing with whatever conditions the organiser set. The whole saving goes to the reader, because a discount code is never an affiliate arrangement and pays the calendar nothing. An organiser with a code to share reaches the editor through the contact details on the impressum.

Why is a cancelled conference still shown?

A cancellation is often recorded nowhere else once the organiser removes their page. Keeping the entry, labelled Cancelled, is more useful than deletion. A conference cancelled but still shown as upcoming reaches the editor through the contact details on the impressum.

Something in a listing is wrong. How is it corrected?

Every row ends with an edit link, , which opens the listing in the same form used to add a conference, filled in with what the calendar holds. Corrections are welcome from anyone, not only organisers, and how to update a listing covers the rest.

How often does the calendar change?

The calendar updates continuously. New conferences appear as they are reviewed, and the date beside the byline on each page shows when the listings on that page last changed.

How do the email alerts work?

An alert covers one topic, one country or one city, and arrives at most once a week. Each message lists the conferences added to that scope since the last one, along with what is coming up soon, and a quiet week means no email at all. A confirmation link arrives first, so an address added by somebody else never receives anything, and every message carries a one-click unsubscribe. Several alerts on one address arrive as one email with a section for each. Create an alert to pick a scope.

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